Beginning bloggers make lots of mistakes, but here are a few of the easy-to-fix errors that repeatedly make your noob status stand out. Adopt these simple principals and strengthen your writing by leaps and bounds.
- Never start more than one sentence in a paragraph with the same word. Your work will become redundant and rhythmic. Not a good thing. Vary your sentences and you will hang onto more readers.
- Avoid using the word “very”. Very might the most over-used American adjective. The world has used up this word and its time to be retired. however, if you’re the stubborn type, and you insist, you are only allowed to use this word once per every 800 words.
- Avoid the I’s. It’s all fun and games until someone loses an eye, except when you’re writing a your next blog post. In this case, losing an “I” is a good thing. Using “I” as the subject of your sentence too much can make you sound self-absorbed and completely irrelevant to the reader. Avoid using I as much as possible. I have yet to encounter a sentence that isn’t better without its I.
- Get to the point already. Make your sentences as short as possible, without changing the meaning of what you’re trying to say. These days people just don’t read anymore. The shorter your text is, the more likely it is to be read by your visitors. So, edit your sentences, one by one, finding he most concise way to get your point across.
- Use statistics to support your points. Although the Internet provides an easy way to research whatever you’d like, providing some factual information that proves the point you are making will impress your readers far more than someone who seems to just says whatever they think. People will question you less, as you will essentially be offering up the proof before they can argue.
- Use a bulleted or numbered list. Not only is this good for your search engine optimization (SEO), but this also helps your readers break down content more easily. Recent studies have indicated articles with lists to be more popular among Internet readers.
- Use active verbs. Nothing bores people more than inactive verbs. For example, I could have written “nothing is more boring than…” but instead, I opted for an active verb which helps paint the picture for you, my reader. Try it yourself. Start swapping out your to-be verbs (is, am, are, was, were) for active verbs and you’re writing better already.
- Consider the value of your post from the reader’s perspective. People spend less and less time in the lives on the details. Mostly, people are ultimately interested in how you can help them. I’m not saying people are monsters, just that ultimately, people are busy, and if your post doesn’t add value to the user’s life, they probably won’t keep reading what you write. Hint: There’s always a way to word what you want to say in such a way that it appeals to readers interests. Just ask yourself, why is this information useful to my reader. Then offer your story to them as a solution.
There you have it. Eight easy steps to immediately improve your writing skills and help you make better blog posts. Got your own tips? Please, post them in the comment section below. I’d love to hear what works for your writing.